Chief Financial Officer


Finance Leadership & Business Partnership

Beth Crocker has spent more than two decades leading corporate finance teams in Silicon Valley.  She started her own consulting practice in 2016, providing fractional CFO services and M&A expertise to the public companies, board of directors, private equity firms and start-ups.  . She most recently served as CFO for, an international video streaming service provider. She also provided M&A diligence and integration services to a $3B international retailer, along with a $15B public Real Estate Investment Trust (REIT).  Prior to starting her own business, Beth was Sr. Vice President, Finance for Rovi Corporation (now TiVo), a global leader in entertainment technology. She has served in a variety of finance roles over the past 25 years, working for technology companies including IBM and McAfee. She has also taken two companies public, and completed over 30 M&A transactions, project managing the due diligence process, deal negotiation and post-deal integration.  Beth also volunteers her time for several non-profit boards, previously acting as CFO for the Solana Beach Schools Foundation, and leading the Finance Committee for the Academy of Integrated Health & Medicine.  In her abundant spare time, she is also a viral blogger, key-note speaker, passionate advocate for gender equality, coffee drinker and world traveler.